unbox · web-app · 2024
A tool for a Creative Agency to crowd-source ideas, boost creative output and win new business
ABOUT THE PROJECT
The Challenge
Resource constraints and tight timelines made it challenging for the Creative team to generate sufficient ideas for projects. To get ideas, the team posted open briefs in a company-wide chat. While this brought fresh ideas, submissions often got lost, leading to missed opportunities.
My Role
To streamline this process, I set out to design a tool that would serve as a central hub for posting briefs and collecting ideas, enabling project leads to get the help they needed while motivating employees to contribute through an incentive structure.
The Solution
From user interviews to prototyping, I led the UX design for Unbox from concept to proposal. Today, Unbox is in beta testing, paving the way for a more inclusive and efficient creative process.
Still cooking... almost ready to serve!